Community Solutions for People & Planet

Learn about what we do

Welcome to Africa Inc., where conservation meets community empowerment and storytelling takes center stage.


Our journey began in the guiding industry, where we immersed ourselves in the wonders of Africa’s wildlife and landscapes. As we honed our skills and deepened our understanding of the intricate relationships between humans and wildlife, we expanded our horizons to community training and upliftment initiatives.


Through collaboration and partnership with local communities, we embarked on a transformative path towards sustainable development and empowerment.

Building on our commitment to positive change, we ventured into lodge construction projects that not only provide a sanctuary for travellers but also serve as hubs for community engagement and conservation efforts.


Our passion for capturing authentic narratives led us to the world of filmmaking, where we amplify the voices of communities, showcase the beauty of Africa, and inspire change through powerful storytelling.


Join us on this journey of growth, collaboration, and impact as we redefine Africa through our holistic approach to conservation, community empowerment, and storytelling.

Our Mission

We are dedicated to reimagining the relationship between Africa’s natural environments, wildlife, and communities through a holistic systems approach that fosters harmony, sustainability, and prosperity for all.


Our mission is to champion innovative solutions for addressing human-wildlife conflict, promoting community empowerment, and driving sustainable development practices that benefit both people and the planet.


About Us


Why We Do What We Do:


We believe in the intrinsic value of Africa’s rich biodiversity and the critical role it plays in sustaining ecosystems, livelihoods, and cultural heritage.


By embracing a new development model rooted in collaboration, conservation, and community-centered approaches, we strive to create a future where humans and wildlife coexist harmoniously, where communities thrive in balance with nature, and where sustainable practices safeguard the planet for generations to come.


Our commitment to this mission is driven by a deep sense of responsibility, respect, and reverence for Africa’s natural heritage, and a firm belief that by working together, we can build a brighter, more sustainable future for all.


Our Team

Our team comprises seasoned industry professionals with a collective experience exceeding 50 years in the hospitality and tourism sectors and 20 years of SME development

We are a dedicated group of passionate experts who have come together
to collaborate on our shared mission.

Margueriet Jones

Communications Specialist


Craig McFarlane

Operations & Training Specialist


Joanne van Vuuren

Financial Adviser & SME Development Specialist

We love working with communities

Whether it is community development, negotiations, training or filming that you require please connect with us via any of our social media platforms

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